Flipping flows like a switchblade with multi-syllabic mastery as sticky as pink Hubba Bubba, PAYDAY exudes the verbal reverence of Golden Age hip-hop spun around a merry-go-round of anything-goes animated internet insanity. (To put it simply, she sounds like Slick Rick if he grew up on Tik Tok, slasher flicks, and Adult Swim). After racking up millions of independent streams and acclaim from the likes of Lyrical Lemonade and more, the 17-year-old wordsmith surprises with each subsequent rhyme.
Born in Riverside, CA, PAYDAY spent most of her childhood traveling state-to-state with her family, wherever they could find work. Often an outsider at whatever school she found herself each month or year, PAYDAY grew increasingly angry at the world, eventually finding an escape in music and a reliable friend in a Nintendo DS and $14 dollar mic she purchased at Walmart. From 8-years-old, she immersed herself in poem and lyrics, raps and beats, eventually evolving into all things PAYDAY. The end result; a commanding collection of genre-defying bangers, just the tip of the ice-berg of what’s to come from the proud all-American blue-collar California-born and based (by-way-of Louisiana, Texas and Seattle) teen.
She initially discovered hip-hop through hearing Kanye West, OutKast, and Eminem on mom’s Now That’s What I Call Music! compilations. Eventually, she moved on to the likes of “favorite” Lil Uzi Vert and Tyler, The Creator. Much like an old school battle rapper, a spirit of competition inspired her to pick up a $7 microphone from Walmart, download free software on her laptop, and upload early compositions to Soundcloud.
In 2020 PAYDAY introduced her P.U.K.E., Tapes EP series with Vol. 1 and Vol. 2, followed by the It’s Just Music mixtape and favorites such as “Tech Deck.” Now she rides this wave into 2021 with P.U.K.E. Tapes, Vol. 3, and a dynamic feature on the song “Whoopsy,” off ILoveMakonnen’s latest album My Parade, and a new version of her hit song “Beam” entitled “Beam Part 2” featuring rapper on the rise, Jackboy. She is also one of nine artists in SoundCloud’s new accelerator program, First On SoundCloud, which is focused on dedicated investment in co-creating each artist’s career milestones to help drive their long-term success. Up next, ‘House Of PUKE’ a compilation album featuring all three P.U.K.E. Tapes plus some added surprises, due out on June 4th.
PAYDAY casually upends and overturns every stereotype in her way. With more P.U.K.E. and other projects on deck, PAYDAY consistently inches closer to making this ambition a reality.
