Threads, the second full-length release from Minneapolis based Now, Now explores the fragile and often transitory nature of our existence, our perceived understanding of the world around us and relationships shared with others physically and emotionally. Produced by Howard Redekopp (Tegan and Sara, An Horse, New Pornographers), Threads forms a sprawling sonic endeavor that showcases the bands incredible growth as songwriters and musicians. Vulnerable vocals give way to oceans of sound retaining definition via deftly layered guitar parts augmented by lingering synths which alternate between background and center stage. The trio composed of Cacie Dalager (Vocals, Guitar), Jess Abbott (Vocals, Guitar), and Brad Hale (Drums, Synth) packed up their van and drove 1800 miles across North America to record Threads with Redekopp in Vancouver, BC.

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Beyond the geographical shift, the recording felt miles removed from their full-length debut Cars. Released in 2008 prior to Abbott joining the band, Cars saw the fresh out of High School Dalager and Hale traveling the United States non-stop and finding their way onto European arena tours. Through word of mouth and constant touring, Now, Now (formerly Now, Now Every Children) began building a support system of fans and friends, including Maine native, Abbott, who soon enough relocated to the Twin Cities to become the third member of Now, Now Every Children, sharing equally in songwriting and vocal contributions. Dropping “Every Children” from their name, Now, Now began working on the Neighbors EP, an experiment in writing and recording for the first time as a three piece.

“What people will specifically notice about the songs on Threads,” says Hale, “is the way that they are put together. We spent a lot of time going through the basic song ideas and restructuring them to make them their best. Since we haven’t released a full-length in so long,” he explains, “we wanted to make sure we were all loving everything about it before we went all the way out there to record.” During the recording Now, Now could tell they were hitting their stride for the first time. “As happy as we are with Neighbors,” Abbott says, “a lot of things didn’t click because we were just learning how to write together.” Dalager notes, “We killed ourselves over Threads. That sounds dramatic, but everything about it was excruciating in a good way. Every little idea was worked to its best.” As a result, “this is the first release we feel really proud of.” With the album complete, Now, Now look to the future with great anticipation. “This band feels like an extension of us as people,” explains Dalager. “It’s something we’ve been nurturing for a long time and is all we really care about; something we’ve worked really hard for and need to make happen no matter what.”